Spring clean your business cards

Business Cards

January is the perfect time to spring clean your marketing materials, and where better to start than your business cards?Spring clean your business cards

Think about what information your clients will expect to be readily available. Most will want to visit a website and check out your businesses social media pages or your personal LinkedIn profile, so ensure that these are prominent.

Update any out of date information – have you moved offices since getting your last batch of cards printed? Has your job title changed? It’s key to update these, as clients will turn to your business card time and time again if they want to contact you.

Remove irrelevant information. If you haven’t received a fax within the last two years, remove your fax number as it’s taking up valuable space.

People will expect to be able to contact you when you’re out of the office, so include your email address and work mobile number, as well as your office number.

To find out more about getting your business cards printed with Omniprint, contact us on 01858 462152 today.

The case for business cards

Business Cards

We all know that business cards have long been important in business, but have you ever thought of these reasons why?business cards

They create a strong first impression – Business cards contain all your important contact information, and can help you to stick into a contact’s mind after your initial meeting. They can help to give an impression of professionalism and credibility.

They can be the strongest form of direct marketing – The most effective way to market your business is through face-to-face communication. Business cards are a great way of introducing your business, so keep them on hand 24/7.

They can build your brand – A good business card should contain a logo, slogan or strapline, phone number, web address, and email. Remember that although print is still effective, many people conduct business online, so why not include a QR code so your client can easily find you.

They won’t leave you out of pocket – Business cards are one of the most affordable marketing materials, and can also be one of the most effective. To find out more about getting your business cards printed with Omniprint contact 01858 462152 today.

Get your business started with the perfect business card

Business Cards

Omniprint have helped countless businesses to get off the ground, and we’ve found that one of the best ways to get your name out there and recognised is through a business card.Omniprint business card images 006

A business card often provides potential clients with their first impression of your company, and as such it is important to get the design spot on. Here are Omniprint’s top tips for designing the perfect business card for your start-up business.

  • Include only the essential information, as the business card should provide only a starting introduction. Things like name, job title, contact information, website, company logo, and company slogan are key.
  • Make sure that your logo translates well onto the smaller medium of a business card – if your logo contains lots of words that aren’t easily read when shrunk to fit on your business card, consider creating a logo especially for your paper based marketing materials.
  • Pick a simple font that represents your business. Ensure that the font is large enough to read, rather than going mad on overly creative fonts that don’t get your message across.
  • Think about using white space on your card. This will draw attention to the key design elements of your business card, and will mean that no information is missed by the reader.
  • Choose your colours wisely. Using your company colours is a great idea, but ensure that bright and loud colours are kept to a minimum, as they can distract from the information and make a card look cheap.

Omniprint are a Market Harborough based printers, printing for Kettering, Corby, Leicester, Northampton and beyond.

To get a free quote or to discuss your start-up print requirements with Omniprint, contact us on 01858 462152.